![]() ![]() This is one Google's series of moves into financial services, and it seems it has now set its sight on trading next. Google has made moves into finance, most recently when it announced its plans to offer loans to small- and medium-sized businesses (SMBs) in India via its Google Pay for Business app, and said that it will start offering checking accounts to consumers.Other investment platforms like Robinhood are also providing educational tools to help bolster consumers' financial literacy, but Google benefits from its wide reach and customer base to boost uptake of the new service. Google Finance will help answer consumers' questions, for example, and provide definitions for technical terms on its website. US consumers aren't familiar with investing yet, but educational tools can help build their confidence. Half of Americans reported they don't know whether buying a single company's stock usually provides a better return than investing in a mutual fund, per a study from J.D.With low financial literacy among US consumers, the new tools can help people get started with investing, while also enhancing Google's financial services push. Later this year, Google will expand the watchlist feature, allowing users to play around with model portfolios and let them create their own portfolios to easily track gains and losses, as well as news relevant to the portfolio. ![]() Additionally, they will be able to add company events and earnings calls directly to their Google Calendar. ![]() With the redesign, Google wants to help consumers make educated investment decisions. Users will be able to build their own watchlists to find relevant news, stats, and earnings details to gather more context on stock movements. Google has redesigned Google Finance to better educate consumers. Account icon An icon in the shape of a person's head and shoulders. ![]()
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